London is the city that Beefeater Gin has always called home. But whilst many portrayals of the Capital deal in cliched tropes, broad strokes and routine ‘must-see’ attractions - London is, in fact, a place of perpetual flux, contradiction, cultural pluralism and beauty.
Real London is a photographic study of the city, its people and places.
Together we’ve commissioned five of the most current photographic talents to profile five London boroughs with the aim of educating, inspiring and informing those who want to experience London in new and exciting ways.
Brought to you by Beefeater Gin & VICE.